ABB
Conversion Rate Optimization: how to improve your Landing Pages and Sales Funnels
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In this session we will see how to improve your Landing Pages and Sales Funnel in order to increase the Conversion Rate Optimization (CRO).
CRO is the practice of enhancing the percentage of users who perform a desired action on a website. Desired actions include purchasing a product, clicking ‘add to cart’, signing up for a service, filling out a form, or clicking on a link and more.
This process helps growing the number of leads you generate, through content enhancements, split testing, and workflow improvements